Game On Competition
Produced Mozilla Game On, an open Web game development competition and developer marketing campaign created to support the Mozilla Labs innovation strategy.
Community Management and Marketing
Cultivated a strong, loyal community of tech readers and influencers at ReadWrite, a SAY Media Property. Significant increase in Facebook Reach (1475.5%), reader comments (engagement), Twitter conversations and community involvement.
Community Management, Strategy, Talent Acquisition/Training
Worked with the YDN team to craft and implement a strong community strategy focused on social media, developer outreach events and content marketing. Provided months of community moderation services, assisted in hiring a top candidate and trained her to step into the role.
Jig iPhone App Design
Designed the mobile UI for the Jig iPhone app.
Jig User Studies and Integrated Marketing
Collected user feedback from Jig user community through integrated marketing.
Community Marketing Strategy
Researched community marketing platforms and created community building best practices for the Meebo community marketing platform.